Behind Every Breakthrough Toolkit

Behind every breakthrough is a story of impact—and a shared responsibility to protect what makes it possible.

UC San Diego’s research enterprise drives innovation, advances public good and shapes a better future for all. But this progress is not guaranteed. As federal funding for research faces increasing uncertainty, we’re highlighting what’s at stake—and why continued support matters.

This toolkit is designed to help UC San Diego faculty and staff share the real-world impact of UC San Diego research with clarity and purpose. You'll find ready-to-use messaging, visual assets, and storytelling resources to amplify this effort across your channels.

Together, we can showcase how UC San Diego research fuels discovery, supports economic progress and strengthens our global leadership—while encouraging our community to advocate for sustained investment in the breakthroughs yet to come.

Social Media Posts

Below are four versions of Behind Every Breakthrough graphics for standard social, Instagram feed and Instagram stories.

behind every breakthrough is someone who dares to push forward graphic

Behind Every Breakthrough Toolkit

Social Media Posts

“Is Someone Who Dares to Push Further” Graphics

“Is Critical Research Funding” Graphics

“Is a Bold Idea” Graphics

“Is a Call for the Next Discovery” Graphics